Tag Business

Corporate Control of Social Media

Who controls business operations?
Easy, the business.
Who controls social media?
The business? Customers? General stakeholders?
How much should a business’s concern be focused on the activities that are in the domain of its control? In one way I think a big part of what businesses should focus on improving is providing as good an experience as possible to [...]

The Next Step For Net Geners

There’s a lot more land to conquer for the net generation in the world of big business.
While having a nice lunch with some of my friends from school over the past weekend, toiling over a school project, and discussing the ways that the net generation are changing business, one of my friends brought up the [...]

If You Expect Them to Talk

If you expect them to talk, then you, the ones who create the product, need to understand the exchanges that take place to enable me to talk about you favourably.
Because so far, most of the exchanges the other guys are doing have been dead wrong.
I was going to originally dive this post into how advertising [...]